good morning star shine
the earth says 'hello'
What can I do for you?
What am I looking for?
My name is Sachi. Hiii. I'm an award-winning brand strategist and copywriter.
I used to be a journalist, and my first job was teaching 4-year-olds music.
I think I was put on Earth to create identities, tell stories, ask questions, and get to the bottom of things.
Brands are shifting from manufacturing targeted messages to curating chaos. And it's in this chaos that I thrive, create and connect with audiences globally.
AUDIENCE RESEARCH | INSIGHTS | BRAND STRATEGY | VERBAL IDENTITY | CREATIVE STRATEGY | IDEATION | CREATIVE COPY​​
Roles:
BRAND MANAGER | BRAND STRATEGY DIRECTOR |
CULTURAL AND BEHAVIOURAL STRATEGIST
I really just want to continue collaborating with amazing people
Some of my more impactful work has involved:
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Behaviour Change: From the 6.5 million young people engaged across Kenya, over 20% sought medical help for their sexual health through a brand developed for 'Girl Effect'.
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​Subcultural Research and Facilitation: I interviewed refugees across the UK, both individually and in groups, listening to their stories to make the Refugee Council UK brand more findable to those who want to fund it.
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​Telling stories: Having worked as an actor, director, as an avid reader with an interest in film (like East Asian, gripping stuff) turning data into relatable narratives was easy-ish. The narrative I developed for the Alliance for Socially Engaged Arts is currently reaching thousands across Europe.
Click this image to download my full CV
Previous Clients and Partners
Agencies I worked for:
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